Wednesday, May 22, 2013

How to build your customized B2B prospect list?

For any business to sustain and grow continuously, you got to generate a constant flow of sales leads. You got to build a list of prospects who might buy your products or services.

There are many ways to get your prospect lists but successful sales & marketing professionals say that the best way is to build your own customized B2B prospect lists.



You can build your customized B2B prospect list from various resources on the Internet for free but it involves a lot of steps.

  1. The first step is to identify the industry. If you want to target multiple industries then you got to build separate lists.
  2. Identify companies in your target industry and segment them based on revenue, geography, number of employees, etc.
  3. Now, select the companies that you want to focus.
  4. Define the level of decision makers you want to target – Director, C-level, VP, etc. and find decision makers in your target companies.
  5. The next step is an important and the most time-consuming one as well – Internet research. You got to dig into sources such as company websites, social/professional networking sites, search engines, industry associations, etc. to get the most relevant and accurate information about your prospects/companies. 
  6. Once you have got all the information, you need to copy them into a spreadsheet. Though you would have copied the information into the spreadsheet in the earlier steps, you are consolidating everything in step 6 and making a master copy that contains all the required prospect information.
  7. The final step is to import the spreadsheet into your CRM. Ensure that the fields in your spreadsheet and CRM match for hassle-free import.

Your customized B2B prospect list is ready but the amount of time and effort you have invested to build your prospect list is really huge. For example, if you want to build a prospect list of 1000 contacts, you got to spend 100s of hours on the Internet. But smart sales & marketing professionals rely on list building tools to make things easier and build prospect lists faster.

LeadGrabber Pro is one such B2B list building software that helps you to quickly build customized B2B prospect lists from search engines, social & professional networking sites, online directories, association websites, etc. It helps you to easily & effortlessly build a list of 1000 contacts in just a few hours. It also helps you to append missing email addresses & phone numbers of the contacts, build a sustainable sales leads pipeline in a very short time and increase your B2B lead generation results & revenue.

Try LeadGrabber Pro for FREE!


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